[basel_title style=”bordered” color=”primary” title=”HOW IT WAS ALL STARTED” subtitle=”Oh Shirt Yeah” css=”.vc_custom_1510132077217{margin-bottom: 30px !important;}”]

[basel_timeline][basel_timeline_item image_secondary=”29010″ title_primary=”2007 Where It All Begins”]Before Oh Shirt Yeah there was ESEF Apparel which was first established back in 2007 when Jordan Inglebright was interested in bringing t-shirt designs to local fashion, music and art events. Shirts were printed inside Jordan Inglebright’s garage using a table top sized screen press.[/basel_timeline_item][basel_timeline_item image_secondary=”29012″ position=”right” title_primary=”Starting a clothing line”]Gaining popularity, co-founder Jordan Inglebright purchased the company’s first manual printing machine. The garage based company decided to expand by forming ESEF Apparel Inc. in June 2008. Using local events and fashion runway shows, ESEF Apparel began to introduce their product line into larger metropolitan areas.[/basel_timeline_item][basel_timeline_item image_secondary=”29015″ title_primary=”Changing the game”]It was while attending the University of California Berkeley, Inglebright recognized the need for quick screen printing at an affordable price. Inglebright bought out the company and with her lead print designer Mike Chirila, began designing t-shirts for Sports teams, local artists as well as Sorority and Fraternity events.[/basel_timeline_item][basel_timeline_item image_secondary=”29031″ position=”right” title_primary=”New Warehouse”]With the success of ESEF Apparel, Jordan was able to move her business into a giant warehouse where she purchased heavy duty machinery and launched her screen printing business into high gear.[/basel_timeline_item][basel_timeline_item image_secondary=”29018″ title_primary=”Introducing Embroidery “]To make use of the new space embroidery machines were purchased so that we could make our warehouse a one stop shop for custom apparel.  We wanted to give our customers complete control over what they wanted to make[/basel_timeline_item][/basel_timeline]

[basel_google_map lat=”38.367076″ lon=”-121.95612″ zoom=”17″ height=”550″ style_json=”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” google_key=”AIzaSyDDHHvQ12cwiWPiVazlE-wqir6FsGEUiYg”][/basel_google_map]